10-10-2009, 09:38 PM
As it has been stated, mostly 'cause he has a lot of popular forums already (MyBBCentral & Hackforums come to mind), and when he posted about it in #malvager (Hackforum's official IRC), HF's twitter, and MyBB via a PM blast, a lot of people came over. They told their friends, and so on. Then, he did a HF blast, and that was the icing on the cake.